Ok, so I know I'm a little slow on the uptake as this movie came out some time ago, but still, bear with me.
First of all, I want to say that this movie was fantastic. It was very well put together, simple and effective - the simplicity is what made it scary. Kind of in the same way "Buried" was. The effects were simple and I couldn't figure them out, which was a nice, fresh perspective on the horror/haunting genre.
Sure, most people would say "oh, it's just "The Blair Witch Project" but set now" and to them I say, fuck you and shut up. ANY movie that uses first person camera as part of the film is going to be seen as Blair-Witch-esque because, no matter your thoughts on that film, it started off a style of genre (known as the "found footage" genre) that wasn't really used before - outside of the 1980, not-too-well-received, Italian movie "Cannibal Holocaust" which was the first recorded instance of a "found footage" film. Also, I think "Paranormal Activity" did it better. The characters weren't as annoying.
Now, on the characters, this is important. Fuck. Me. The boyfriend is a dumbass in this film. I know, I know, if he wasn't, the climax wouldn't be the same and, hell, the whole film would probably be really different and less exciting. But damn.
Ok, I mean, obviously he doesn't know he's in a horror film, but after the first few experiences of the title's events, you'd think he'd be a little more aware or at least say, "ok, some shit is going down, let me call a professional" or "maybe I shouldn't piss it off". But now. He decides to take the "hey, this should be fun - let's piss it off and call it names" route.
That's not a spoiler, that's just the whole movie.
Katie Featherston and Micah Sloat, who play characters by those names, are excellent and it really is great to see some talent in a small budget, enjoyable horror flick like this. They are understated and believable.
Go and see it!
Note: this post doesn't have anything to do with "Paranormal Activity 2" or the apparently upcoming 3rd installment, seeing as they both return in those films - or, at least, Katie is slated for the 3rd so far. You'll see why this seems dumb and counter-intuitive to the first, and kind of ruins the whole experience of it.